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Experience Mapping the Childcare Subsidy Process

Project Type

Independent Project​

Overview

This project was done as an independent research project. After being provided with a handful of details about users' experiences signing up for a fictional childcare subsidy, I was tasked with creating an experience map that provided an understanding of the customer's experience through the process, as well as identifying opportunity areas where the number of sign-ups could be increased.

Experience Map.png
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